Tag Archives: book marketing

Creating and Using Book Trailers

Book trailers are a wonderful way to help you market yourself and your books. They are great for those who do speaking tours, as you can run them before and after the speech, which helps to get the audience into … Continue reading

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Make It Personal

When preparing for speaking engagements and presentations based on my non-fiction books, I always ensure that I include several anecdotes or observations. While some authors prefer to keep their personal life private, sharing snippets of yourself with your audience usually … Continue reading

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